The Fireplace
Francis Kéré x next125
An experimental pavilion in sustainable timber construction combines the archaic and organic design language of the globally active architectural pioneer Francis Kéré from Burkina Faso with the perfection and purist aesthetics of the next125 premium kitchen. Experience the story of an inspiring, creative collaboration.
„The Fireplace“ – a wooden pavilion with a kitchen by next125 at its centre. A temporary structure that celebrates the kitchen and cooking in equal measure.
„Working with next125 on "The Fireplace" immediately took me back to my childhood. With this project, I want to touch people emotionally and bring together archaism and perfection of form."
„The Fireplace“ – the campaign film
Behind the scenes – The idea, the project and much more
German Brand Award 2025
Award-Winning storytelling
The "Fireplace" staging received the coveted German Brand Award in the "Brand Communication – Classic Campaign" category. The interplay of storytelling, vision, and marketing surrounding the collaboration between next125 and Francis Kéré thoroughly impressed the expert jury. This recognition underscores the continuous development of the international premium brand and the company's commitment to making next125 not just visible but also tangible.
Creative Makers "The Flower Art"
The brand has established a new tradition of creative collaborations with the Creative Makers. Do you know the first motif "The Flower Art"? A photographic artist and a botanical set designer have created an exciting contrast of precision and technique on the one hand and vibrancy and abundance on the other with blooming art in the kitchen.
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